Lately my newsfeed on Facebook has been painful to read. FB sends me stories of war, of death and political corruption. They make me feel bad, yet they keep sending them.
Why? Because I’m telling them to. Facebook is a bunch of computers. They are programmed to send me more of what I like. How do they know what I like? Because when they send stories about police violence or Palestine, I am likely to click on them. I’m more likely to interact with them with a comment or a “like.” The computers even measure how much time I spend looking at a picture or video and include that data in their analysis of me.